On February 18, 2017, about 0800 mountain standard time, the pilot of a Robinson R22 Beta, N7095A, experienced a loss of helicopter control while maneuvering in a turn and landed hard in an open field near Holbrook, Arizona. The private pilot/owner operated the helicopter under the provisions of 14 Code of Federal Regulations Part 91, as a personal flight. The pilot and one passenger were not injured. The helicopter was substantially damaged. Visual meteorological conditions prevailed for the local area flight and no flight plan had been filed. The flight departed from a private residence about 0715 the morning of the accident. According to the pilot's written statement, he departed from his brother's residence about 0715 with the intent of flying around Holbrook on a personal flight. They over flew a cow pasture, and descended to look at the cows. The pilot reported his airspeed was about 10 knots with a 7-knot headwind. He maneuvered the helicopter in a 180-degree turn and the helicopter started an un-commanded descent. He pulled cyclic control, which responded by lowering engine and main rotor blade rpm; he tried to lower and increase throttle, and flared to land; however, the helicopter landed hard. The main rotor blades contacted and subsequently severed the tail boom. The pilot stated that there were no mechanical anomalies that would have precluded normal operation of the helicopter.